Take the guesswork out of your dental marketing plan … Increase Results!
More than ever, as a dentist practice owner or manager, you must truly understand who your core target audience is, what their buying behaviors are, and who you're competing with. We help you by taking a deep dive into the demographics associated with the households in your market area.
When you make data-driven decisions about your dental practice marketing strategy, you can stop wasting money and improve your marketing, and practice, results. Analyze your market now and find out where your best opportunities are.
We begin by carefully analyzing the households in your area and preparing a detailed demographic profile. We uncover the area’s surrounding your dental practice that will be most likely to respond to your services … so you don’t waste money trying to reach those who won’t.
This will maximize your marketing dollars, reduce waste, and increase response.
Once we analyze your existing patient base, competitor locations and demographic trends, you’ll be able to implement practice marketing programs that will generate a more reliable result. Targeting the right consumers, (list development), is one of the most critical elements to dental marketing success. Using the world’s leading geographic information system, we help you transform your marketing results.
It's What You Know
With a clearly defined target audience, you can strategically create marketing content and messaging that will resonate and drive higher response to your campaigns. You may be surprised what will be revealed in your market analysis, where you draw current patients from, and the opportunities that exist surrounding your practice.
Know Your Target Market
Some dentists feel that they can draw higher-end patients from a neighboring area because the income demographics are more attractive. This may be the case, but it's critical to review the current patient draw to determine if the success rate will be worth the marketing risk. Read more…
Marketing To Your Target Audience