Dental Office Demographics & Lifemodes
Unless you have yet to select your practice site, your primary audience is the one that resides around your practice. To generate a steady flow of quality new patients and keep them coming back, it's important to clearly understand your dental office demographic landscape and the specific type of female decision makers that are most likely to choose and refer your practice
Your area demographic will guide the decisions you make when developing the services you will offer and how you will market them.
The demographics of the consumer that live around your practice will share a common experience
- Affluence, generational, singles or family, etc
- Do they have children or are they empty-nesters?
- Are your prospects double income families? Do they mostly walk or drive?
- Are there physical barriers that prevent certain segments from choosing your practice?
There are a myriad of questions like these we help you answer in order to determine how you should adjust your marketing strategy, where to target your marketing and how to drive the best overall results for your dental practice. Start with a FREE Consultation Session and receive a complimentary market analysis report.
As a business owner, you must identify your ideal targets and understand precisely what they want from a dental service provider; you can create your ideal patient profile and make decisions about the products and services you offer.
Conducted in 300 unique demographic markets, both mailer styles featured the same content, imagery, and offers and targeted the same recipients. For every 10 calls generated by a postcard, a newsletter generated 17. That’s significant and that’s why we recommend newsletters as your number-one choice.
Plus newsletters enhance your professional reputation and build more positive awareness for your dental practice.
Reach more new patients!
Neighborhood messaging & Style
Your target audience, the female head-of-household, responds to quality information.
Our process starts with us getting to know you. We learn everything we can about you and your brand including identifying your key attributes and reviewing your marketing experiences, successes, challenges, and current goals. We analyze your market using sophisticated technologies to uncover your best opportunities for growth.
Imagine your brand, your content, your expertise!
We combine this knowledge and understanding of dental marketing experience to create a unique and truly customized campaign that targets your area, establishing you as the dental expert consumers should turn to first. We track and monitor your results to ensure your practice is on a positive growth trajectory.