Over 80% of people open their mail the day it’s received and open whatever looks interesting. The neuroscience behind the response-driving power of direct mail found that direct mail outperforms digital.
Women – who make or influence up to 92% of their family’s purchasing decisions – respond to warm, welcoming, high-quality messages that make them feel good about their good decisions. Creating guilt doesn’t work. Creating opportunities does.
As a premiere dental marketing company who will be celebrating 25 years of success in 2018, we share five key areas of focus that we have seen thousands of dentists use to ensure a positive growth trajectory for their offices. You can do these things at your practice too.