The logo for patient news dental marketing and software

Dental website services from Patient NEWS:


  • Secure, modern, & FAST
  • Killer local SEO (Search Engine Optimization) strategies just for dentists
  • Social marketing, reviews & reputation management
  • Interactive patient forms
  • Paid media (PPC) campaigns

Get The Fastest Dental Website In The Industry!

…And a 100% white-hat SEO strategy to help you rank higher on search engines


Elevate your dental practice or group of practices, be more visible, and grow production with a stand out dental website from Patient NEWS.


Are your phones lighting up because of your dental website? Is it converting lots of new patients? Does the design still reflect your brand? Do you like the service you’re getting from your current provider?


If you’re not getting the results you want, our dental website design and unique SEO packages will help you achieve your goals. And you’ll love our great service!

“I can’t say enough positive things about Patient NEWS. They helped guide our office with a website/rebrand … always quick to respond and so helpful. Absolutely recommend their team for your website/office needs!”
– Tracy Griffith, Dr. Roger Humphreys

WebLift™


  • Fast, professional, results-driven dental websites!
  • optimized custom content about you, your team & your practice
  • turbo technology for speed which Google likes to rank, and visitors love the experience
  • digital new-patient forms & updated screening forms
  • online appointment requester giving you complete control over your schedule
  • social media content, posting & a system for your team to follow
  • top service articles, with HD patient education explainer videos to promote your services
  • integrated video & motion on landing pages to catch patient attention
  • reputation with reviews displayed on a dedicated page to increase SEO
  • secure hosting, SSL secure & responsive on ALL devices
  • digital analytics & campaign results attribution reporting
  • call tracking, recording & CALL SCORING with INSTANT alerts for missed and lost-opportunity calls with call coaching to support your team to help you convert more new patients
  • dedicated project managers, account managers & digital experts to manage campaigns and conduct strategic reviews with you


“My website looks fantastic!” – Dr. Craig Etts

New patients will do their research & look you up online

When a prospective dental patient has a need – you want to be the dentist they choose!


Today, dental patients are more discerning than ever. They want to make the right choice when it comes to selecting a dentist who will care for their smiles and those of their family. While direct mail is the only way to reach 100% of your target market (and is often the biggest driver of new patients to a dental practice), online search comes from many triggers, so when patients look online for more information, you want your practice to be found and to look great.


With Patient NEWS, you can complement your awesome WebLift website with direct mail, reviews, and one our distinct (SEO) packages to boost your online presence. Using indepth market area demographic and competitive analysis, we’ll help you with the best overall dental marketing campaign to help your practice achieve your goals.

LOCATION-DRIVEN 100% WHITE-HAT SEO PACKAGES


  1. WebLift Booster – for local areas with lower competition. With focused keywords and effective links, you’ll optimize search and get more traffic.

  2. WebLift Pro – for mid-competition areas. Level up with local marketing strategies, increased link building, and custom content edits based on SEO needs.

  3. WebLift Power – for high-competition areas. Build domain authority and rank above your competitors with an aggressive SEO content strategy including press releases, videos & YouTube submissions, citations/directory links, guest blogs, Google My Business posts, & more.

Your Patient NEWS marketing consultant will provide you with the metrics for your area so you know exactly which package will work for your practice.

As part of the patient journey, for example, if someone is looking for a new dentist, if they’ve relocated to your area, they will go online and search “dentist near me” (or a similar phrase). And if your practice is actively targeting new patients with dental brochures or newsletters, they’ll also seek out more information online.

It’s critical to BE THERE & make a great first impression when they find you!

With WebLift, you’ll have a modern, responsive dental website design that is FAST. Speed is important because Google ranks fast sites, and patients will love how easy it is to interact with your site.


We are also EXCLUSIVE to dentists. The dental content we write for your site will elevate your practice, reflect your professionalism, and communicate why your practice is unique.


And these aren’t just beautiful dental website designs. The team at Patient NEWS has invested significantly in research and studies of online behavior. All of our dental marketing solutions have been pressure-tested with consumer neuroscience research and analysis to understand exactly how consumers view content – where their eyes – move to ensure that your dental website is set up in the most precise way to increase patient conversions. Patients will act on how they feel when they view your content. We present your voice, your brand and your philosophies and services in a way that engages patients and increases response.


With WebLift, you will... Be noticed. Be relevant. Be contacted!


Using the latest research and technology, we’ve assembled a digital product that shines the spotlight on your greatest attributes and motivates visitors to pick up the phone and call your practice.

Listen to what the team at Aylmer Family Dental has to say about Patient NEWS, Practice ZEBRA & WebLift!

A picture of a woman with five stars on it.

Patients expect responsive,
fast-loading dental websites

Boost your patient acquisition with a lightning-fast sight for a great patient experience. If you’re like most people, you’ve probably experienced the pain of slow website load times and pages that don’t adapt to the device you’re on. Research shows that dental patients are five times more likely to bounce off the site and move on to a competitor when this happens. With WebLift, we optimize page speeds, and using our turbo technology, make sure your website is lightning fast and looks great on desktop, mobile, and tablet. 70% of dental search is via mobile, so speed is a must-have! In speed tests against 6 top competitors, WebLift websites BEAT them ALL for both desktop AND mobile!

Enhance your dental practice’s existing content


Elevate your reputation with great educational content that appeals to the female head of household who makes over 85% of all dental buying decisions. With our dental website design, we can leverage any existing content and photos you love and create new, fresh content that reflects your current brand image. Think of it as taking your dental practice’s best features and amplifying them. What’s not to like about that?

A website isn’t complete without an optimization strategy

Whether you run a solo practice or manage a group with multiple locations, taking a holistic approach to search engine optimization (SEO) is a key step for any local business. Great SEO helps dental offices compete in their area, show up for targeted audiences, and attract and convert new patients. Great SEO includes the coordination of on-page and off-page content, using best-practices, in a way that sends the right signals to Google and other search engines.

With the fast-paced, ever-changing algorithms hitting regularly, SEO is a worry for many dentists. We can help with our 100% white-hat program based on competitive levels and practice goals.

 

We work to elevate your authority and that means more new patients will find your website through searches. If Google doesn’t deem your website relevant because it is missing key elements, it will be impossible to rank on page one. There’s a science to it, just like there’s a science to your dental website design.

Our content packages include:

  • Competitive review and market area analysis
  • Dental marketing expert keyword analysis for best organic traffic results
  • Local link-building strategy to build your rankings and domain authority
  • Structured data, new tags, descriptions, and content for increased traffic
  • Off-page optimization and listings
  • On & off-page content tailored for SEO success and search engine rankings.

At Patient NEWS, we’re passionate about your practice’s digital success. Contact us today for a full evaluation of your current online presence. There’s absolutely no obligation!

WebLift dental website design & SEO including WebLift Booster, WebLift Pro or WebLift Power will help your practice:

  • Strengthen your brand
  • Attract more patients
  • Generate more new-patient calls
  • Elevate your authority
  • Improve practice productivity (easy & secure online intake forms)
  • Increase revenue.

Results Reporting & Analytics

Your WebLift package includes call tracking, recording, and scoring with results presented in Practice ZEBRA. With Practice ZEBRA dental software, you get much more than call intel, you’ll know how your website and practice is performing through the live dashboard and weekly reporting – including website results from phone and form tracking – right down to the penny patients spend in production.

With your dedicated WebLift tracking AND SCORING line, you’ll get instant alerts through ZEBRA’s AI the second a quality new patient hangs up without scheduling. You’ll be able to monitor and listen your own calls with call tracking and recording (but who has time), so call scoring by our expert, trained team will provide you with easy to monitor metrics to support your team, as well as providing the essential new dental patient call training to help your practice overcome the biggest new-patient objections. And, of course, ZEBRA Enterprise provides roll-up data for effective group practice management!

Reviews account for over 15% of how Google ranks, and responding to reviews improves SEO! We support your WebLift campaign with Review Booster. This best-in-class solution (better than most because it includes quality patient education and directs not-so-great feedback to you instead of review sites) will increase reviews and allows you to easily respond to reviews in one dashboard. Users gain an average of 3X reviews after launch.


And with Google Analytics connected to Practice ZEBRA, you won’t have to go searching through multiple platforms. All of your reporting is in one convenient dashboard with 24/7 access.

Your Questions Answered

Open FAQs To Read Frequently Asked Questions about dental websites & our SEO Content Packs!

Or better yet, call us at 888-377-2404 & talk to a real person!

  • What is WebLift™ and how does it work?

    WebLift is a complete dental presence solution that helps dentists, dental teams, and groups launch, improve, and manage their online presence. We’ll begin with a complete analysis of your market area, online and offline, identify your ideal patients, complete a creative interview to understand exactly what you want from your dental website design and dental marketing plan, we’ll know what you want to keep from your previous website and what you want to be updated and improved. We then go through a swift draft process using an easy online portal that tracks your changes or requests, and once approved, your WebLift is pushed live. This usually happens within 20-30 days. Your WebLift includes review widgets, customized digitized patient forms, listing management, social marketing, and call tracking, recording, and scoring. You’ll see the results of your campaign in Practice ZEBRA where you can log in anytime, which will be reviewed regularly with your Account Manager. You’ll also receive regular monthly email reports keeping you in the loop.

  • Is my dental website design custom-built?

    Yes. Your WebLift dental website will be built on WordPress, which the world’s top brands use for many reasons. It’s the #1 choice. If you already have a WordPress website, we can transfer it and take over content management and help you boost conversions. At Patient NEWS, our proven systems have been pressure-tested to deliver results for all our dental marketing solutions. Our expert on-site designers, writers, marketing consultants, and digital project managers will analyze your market, your target audience, your current branding, and build a personalized dental website to meet industry best practices and conversion techniques. A dental website that you’ll absolutely love with emotionally engaging content that your patients will love. We promise that!

  • How many changes do I get per month in dental website design?

    Your WebLift dental website design package comes with monthly changes and yearly refreshes to keep a modern touch and feel in all aspects of your digital presence. Changes can include (but aren’t limited) to new team member bios, new specials, updated contacted information, etc. Beyond that, extra changes or custom adjustments are always available. You’ll simply work with your Account Manager as needed.

  • What kind of results should I expect from a dental website designed by Patient NEWS?

    First, we 100% guarantee your satisfaction with our quality and service. Your website will be secure and modern with quality imagery. Campaigns will stay on time and on budget. Our team will always be friendly and helpful and your Account Manager will demonstrate initiative and help problem solve. We guarantee we’ll redesign and/or rewrite anything that doesn’t meet your satisfaction prior to campaign approval and launch. This is the measure of confidence we have in our team and our work and how much we respect you and your business. Results from your dental website will be positive, although speed of growth will depend on location, competition, the existing web presence of the practice including reviews, existing reputation and traction, and effectiveness of the team to convert patients. We support all of these areas and work with you to generate positive results. For a fast start, paid media (PPC for dentists) may be required (if you search “dentist near me” and you get 5 “Ads,” PPC will be the only way to break through). Patient NEWS will work with you to achieve the results you are looking for from your dental website using marketing channels from the entire patient journey to assist.

  • Do I get to keep my dental website if I cancel?

    Yes! You will. Clients retain exclusive ownership of all content which the client provides to Patient NEWS. This includes the website domain. For clarity, all other website elements including plug-ins, stock licensed videos, new-patient intake form, licensed stock imagery, managed social marketing, local SEO, licensed images, reputation monitoring, etc., cannot be transferred with a web cancellation. BUT let’s not talk cancelation before we even start. Just know we will work our butts off to make sure you love your dental website and love the service you get from Patient NEWS and stay with us for the long-haul. And you’ll see your production results in black & white in Practice ZEBRA. We are dedicated to helping you stand out & grow!

Top Blogs From Our Dental Marketing Agency

By Joanne Bishop November 4, 2024
You’re already a successful business owner, so you know that growing production requires a strategic approach blending prep, implementation, and follow through. Drawing on our 30+ years of helping dental practices increase production and looking at the proven processes that have helped our clients consistently grow production year over year, we’ve drilled it down to these essential elements: Identify current trends & benchmarks. Set realistic goals & expectations. Identify areas for improvement/focus. Utilize a comprehensive & competitive marketing plan. Execute with regular review of results for continuous improvement. If you’re a Practice ZEBRA® subscriber, you can immediately pull your Benchmark Report to capture your current trends and metrics, patient and new patient values, and net gain/loss results. You can also dig into the Predictive Analytics module to see which levers you can quickly focus on to increase production. Better yet, schedule a call with your Account Manager, who will pull this all together for you and ensure you are set for success as we hit the year-end! If you’re not a Practice ZEBRA user yet, find out more with an initial session to discuss your 2025 goals, and get access to our Reveal Report, a custom 24-page document that provides a clear visual on everything you want to know to strategically plan for growth in 2025. Schedule a session now Getting an honest assessment of current results helps us identify the wins, the not-quite-theres, and which areas of focus will deliver the results we want. My CEO always says we can’t continue doing the same thing and expect a different result. So, if you want a different or better result as we head into 2025, the question is, is your practice focusing on the right metrics? Are you onboarding a sufficient flow of new patients while controlling attrition? Do you know what might happen if you added more high-value new patients versus focusing on retaining active patients? Do you know how many new patients get scheduled for subsequent visits? Do you know how many of your active patients are actually lapsing? What is the magic mix that will increase your production to the level you want? Predictive Analytics is an excellent tool for determining this. The following graph is of a real, successful solo practice currently achieving $1.6M in annual production. When you utilize Predictive Analytics, it gives you a clear visual of where to find growth. In this case, you’ll see the practice doesn’t have to move mountains to have a substantial revenue increase. Using the calculator we just looked at, what would happen if they added 10 more new patients per month, increasing from 32 to 42 new patients? That’s 2-3 more new patients a week. Most offices have at least capacity to add this number. In fact, the last ADA HPI survey revealed that 93% of dental offices are accepting new patients. If the office in the graph hits this target, it adds up to $162,240 in additional production in the first year, and by year two, it adds over $500,000 to the topline! Just by prioritizing a couple more new patients each week.
By Joanne Bishop October 28, 2024
Direct mail is the preferred channel of communication for adults of all ages, it’s more persuasive than digital marketing, more trustworthy, easier to understand, and more memorable. It’s also one of the most effective tools available to dental offices that want to stand out and grow. Schedule an initial call today Consumers value something they can see and touch. The proven 4-page newsletter format we recommend provides dental offices a vast opportunity to connect with and educate readers while elevating practice awareness and building and strengthening the practice authority and reputation. At Patient NEWS, direct mail has evolved into a strategic, tech-driven solution that delivers a very strong ROI. On average, our clients achieve a 6x return within year one. Direct mail delivers something that digital marketing just can’t match. It’s precision-targeted and is the only way to reach 100% of your targeted audience, with 95% of consumers checking their mail daily. A large study revealed that recall was 70% higher among participants who were exposed to direct mail versus digital ads. These are just a few reasons direct mail is 10-30x more effective. It’s highly customizable, highly trackable, and highly effective at deepening the connection between a local dental practice and the community it serves, driving an increase in overall monthly new patient flow. Direct mail and digital campaigns work better together than alone. Direct mail is more action-oriented because its physical presentation stimulates the underlying mental processes that direct behavior. The average Patient NEWS practice grows by 20% over two years.
By Joanne Bishop October 8, 2024
Dental patient satisfaction is increasingly being shaped by personalized care. While current satisfaction rates are relatively high, with reports indicating that over 90% of patients feel that maintaining their oral health significantly contributes to their overall well-being​, perceived indifference is a significant factor in patient attrition for dental clinics. ORGANIZE YOUR HOLIDAY NEWSLETTER NOW The perception of indifference is caused by a variety of factors, including a lack of communication beyond transactional, impersonal interactions, which can occur when dentists or staff members don’t take the time to personalize conversations or prioritize responsiveness, causing patients to feel ignored. A gesture like a customized seasonal holiday newsletter, which will reach 100% of patient households and is not perceived as spam, shows patients you care about building lasting relationships and strengthening patient trust and loyalty. In today’s competitive healthcare environment, make sure your patients feel valued and cared for with your holiday newsletter. The team at Patient NEWS will make it super easy and super personalized, and you can sit back and feel good on your holiday break because you’ve done a good thing. FYI: Printed newsletters offer several advantages over email – particularly for dental practices that want to connect meaningfully with their patients. Printed materials receive more focused attention as people spend more time reading physical mail compared to email, which is often skimmed or ignored. Your holiday newsletter will have a shelf life in the home of 17 days, making it more likely to be seen, and there is less competition in the mailbox. A newsletter also feels more personal and intentional than a generic email or holiday card, and it has a much higher perceived value than a card or email, which makes recipients more satisfied with the sender. The average dental office is also missing around 27% of patient emails, so even with an amazing open rate of 45%, an email will only reach around a third of patients, while your holiday newsletter will reach 100% of patient households. 100%! Order a holiday patient newsletter today . It’s the right investment for successful dental practices. Your holiday newsletter can also include information on your top services, new technology, special offers, referral requests, staff highlights, games and/or puzzles for the family, plus practice updates. Of course, it will also include a delicious and healthy recipe! Stand out in patient homes this holiday season and boost visits into the new year! #seasonsgreetings #merrychristmas #happyhanukkah #kwanzaa #happynewyear! #make2025thebest
By Joanne Bishop October 8, 2024
Simple Systems for Seamless Patient Experiences Appointment reminders have become an essential tool for dentists to ensure that their patients stay on top of their oral health and attend scheduled visits. With the right system in place, dentists can significantly reduce no-shows, increase efficiency, and create a smooth experience for patients. The key to success lies in simplicity and seamless integration of online scheduling tools, which not only make booking easier but also allow for automated reminders that boost patient attendance. New Release: Practice ZEBRA’s Appointment Reminders now include the ability to add your online booking URL to the custom communication campaign. Our eZ Online Scheduler gives you an all-in-one solution, too! Appointment Reminders & eZ Online Scheduler – just $79/month* each! SCHEDULE A FREE DEMO Why Simple Systems Are Best Dental offices are busy environments where both teams and patients benefit from clear, straightforward systems. Appointment reminders that are easy to set up and manage – like automated email, SMS, or phone reminders – help reduce complexity and ensure that patients are well-informed about their upcoming visits. Automated systems also save time for the front desk team, eliminating the need for manual phone calls. They are highly efficient, too; studies show that automated reminders that use a combination of email and text can reduce no-shows by up to 29%. Simple, intuitive systems are often the most effective because they don't overwhelm patients or staff with excessive communication or complicated interfaces. The Role of Online Scheduling Incorporating online scheduling is a game-changer for today’s dental offices … when done right! Existing and new patients alike appreciate the convenience of booking their appointments online at any time of day without needing to call the office. This reduces friction for the patient and lightens the workload for office staff. That said, be sure that your online scheduler has many convenient appointment options, as well as an easy-to-see message to revert to calling the office directly when patients can’t find a booking time they want rather than just leaving them to abandon and feel unsatisfied with their experience. We’ve seen many online schedulers without appointment options for weeks, and neither an existing patient nor a new patient wants to wait three or four weeks when they’re ready to book! Online scheduling platforms can be integrated with our automated reminder systems. We recommend our eZ Online Scheduler because it’s really the best! Patients receive reminders about their upcoming appointments directly through email or SMS, offering a seamless and stress-free experience that fosters better patient engagement and makes it easy to reschedule or confirm with just a few clicks. Automated Reminders Improve Patient Experience Receiving a gentle nudge before an appointment is a simple yet effective way to ensure patients follow through with their scheduled visits. Automated reminders play a crucial role in decreasing forgetfulness, particularly in a busy world where dental appointments might not always be top of mind. Statistics show that practices utilizing automated reminders see a significant drop in no-show rates. With reminders, patients are much more likely to keep their appointments, resulting in a 23-30% improvement in attendance rates. Beyond attendance, reminders enhance the overall patient experience by fostering communication. Patients feel valued and taken care of when they receive personalized reminders, improving their perception of the practice and its professionalism. Importance for Successful Dental Practices Effective appointment reminders – especially when paired with online scheduling – are integral to a well-functioning dental office. Fewer no-shows lead to a more predictable schedule, better use of staff time, and more consistent revenue flow. Not only does this result in a more organized and stress-free practice, but it also improves patient retention and satisfaction. Investing in a simple system that includes online scheduling and automated reminders is a small step that can yield significant returns for any dental practice. It creates a seamless, patient-centric approach that ensures people get the care they need without hassle or confusion, all while helping the practice thrive. Book a free demo today! Ultimately, it’s about giving patients what they need: convenience, clear communication, and a smooth experience from booking to checkup. For dental offices, this is a win-win situation that boosts efficiency and patient satisfaction alike! *As of October 2024. Subject to change, so lock in now to secure your rate. Practice ZEBRA® base software required. Ask for package details.
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