Bright red telephone receiver lies flat on its side

Phone Power training and certification features:

easy-to-use videos
workbooks
top scripts
dental call scorecard & feedback.

Boost Practice Production With Phone Power Telephone Training!

Call scoring software helps boost new patients

The telephone. It’s how most prospective patients will make initial contact with your dental practice. Is the person on the other end friendly, helpful, knowledgeable about your services, and persuasive? Do they close the deal and book an appointment?

Data shows that 50% of all new-patient opportunities are routinely lost because of how the conversation goes. So if your practice struggles in this area, you’re not alone. With dental call coaching, we can help your team sharpen their skills and become dazzling customer-service-oriented superstars!

“It completely changed the number of patients we see at our practice.” – Dr. Michael Rodriguez

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The art of effective phone call handling

In the eyes of prospective patients, the person who answers the phone at your practice IS the practice. The way they approach a conversation means everything.

Because how effective your team is at converting new-patient calls into appointments is critical to the success of your marketing and practice performance, Patient NEWS offers Phone Power, the best-in-class dental call coaching system, with all of your dental direct mail and digital marketing campaigns. Phone Power is embedded in Practice ZEBRA so you can watch anytime, train as many staff members as you like, and refer to the training materials at any time.

Illustration of one receptionist answering a call at desk while another answers a call next to a huge smart phone and patient

Think of your experiences when speaking to a representative with the bank, a retail outlet, or any business. If the person on the phone is rude or seems uninterested, or even if they’re pleasant but don’t help you make a buying decision, you’re likely to take the time to find an alternative. This is even more impactful for dental offices. Whoever picks up the phone at your practice needs to love their job – and that must be evident in their tone, words, and energy. Phone Power dental call coaching is great for this!

Call handlers must be welcoming, energetic, responsive, and genuinely interested. A skilled phone call handler will also:

establish rapport with prospective patients
capture valuable patient information
overcome caller objections
ask for and book an appointment
say thank you!

African American female dental receptionist with headset looks ahead with beautiful smile

Frustrated dental receptionist stares sideways with wild look and left hand on forehead

When calls are handled poorly, there can be many negative consequences for your practice. Fewer new patients, less revenue, wasted marketing dollars, and more lapsing patients. And … when investing in marketing for the growth and security of your practice, and those efforts are generating leads, you want to be able to turn them into patients.

3 top reasons patients don’t schedule an appointment

20% of patients say it was due to a lack of attention paid to them.
They felt rushed – like they weren’t important enough. They didn’t have time to ask questions.
The receptionist was a poor listener.

But this doesn’t have to be the experience patients have with your team. And you don’t want it to be! You can avoid disappointment with the right tools and dental call coaching – available FREE with your Patient NEWS dental marketing program.

Free Demo

Analyze how your team is performing with dental call scoring

Do you ever wonder why people call your practice but don’t book an appointment? How many calls don’t convert? Call scoring eliminates guesswork and frees up time that you would otherwise spend listening to calls. It provides insights you can use to capture more new patients.

Dentist and team member look at dental call scoring metrics on desktop computer

Call scoring also gives you…

total of inbound calls your practice gets each day, month, and year
data on which marketing or advertising campaigns generate the best ROI
how many calls are authentic new-patient opportunities
instant alerts whenever a call is missed or picked up by voicemail
number of inbound calls that lead to a new-patient appointment
which team member handles calls most effectively and books the most appointments
the exact areas your team could use improvement to increase conversion.

Screenshot of dental team's phone call performance data in Practice ZEBRA

Why call scoring is done best with a partner you can count on

With call scoring, an unbiased third party grades all calls coming into the practice and provides real-time analytics. Every call is listened to – not just a sampling – and the results are available almost immediately. You’re still in complete control (and then some) and have actionable data. Most importantly, you can train strategically and capture more new-patient opportunities.

Phone on desk with finger pushing buttons as various graphics appear in foreground

Practices that attempt to self-monitor and score their calls find it a struggle. Listening to calls and providing feedback is a task that falls to the bottom of the to-do list. You try squeeze it in amidst a never-ending list of office tasks. And that just doesn’t work. And cherry-picking calls to listen to makes it impossible to accumulate any useful information. The outcome? Wasted resources and countless missed opportunities. By having your new-patient calls scored consistently with our best-in-class grading system, you’ll get unbiased actionable reports so you can provide your team with the support and training needed to convert more new-patient calls into appointments.

Free demo

Red rotary dial phone rings off the hook next to full-grown zebra with glowing eyes

Power your growth with Phone Power & Practice ZEBRA

When you subscribe to Practice ZEBRA, you get the best of both worlds. That’s because it displays all your key metrics – in black and white clarity. At any moment, you can pull up your call conversion data and check to ensure your practice is on track to reaching its phone-call goals.

Discover the difference call scoring software can make every day at your practice.

Free DEMO

Your Questions Answered

Open FAQs To Read Frequently Asked Questions About Phone Power Telephone Training

or better yet, call us at
888-377-2404 & talk to a real person!

FAQ

My team is experienced. Why should I put them through your dental call coaching program?

It’s awesome when a dental practice has an experienced and engaged team. These are the team members who want, expect, and appreciate all the career training you can provide. Training and support always improve job satisfaction – and as you know with every course you take, as long as you get one or two great takeaways, it was worth it. And Phone Power dental call coaching is not time consuming. It consists of a series of short, fun videos that add up to one hour, plus it includes workbooks and typical scripts that may help your team overcome patient objections that have been hanging around. A new angle on those can mean everything. And when you combine Phone Power with Practice ZEBRA’s call scoring, you’ll see that they’re built for each other and will support the ongoing improvement of call conversion at your practice. And having a bubbly engaging person answering the phone doesn’t mean they’re skilled to convert. Phone Power is easy and fast, and when you ACE it, you’ll feel great!

Does your team walk our staff through the training personally?

The actual training program is a video series, but yes, your Account Manager will provide a complete overview of the training program with you and your team, and they’ll set everyone up to take part in the dental call coaching program using workbooks, videos, and scripts. It’s all conveniently located in Practice ZEBRA. Once your team has completed the videos, they’ll then be directed by your Account Manager to complete the Phone Power certification and receive their certificate. And, on an ongoing basis, your Account Manager will help your team, individual team members, and managers with specific challenges and objections. They are by your side to recommend which areas to focus on based on ongoing call scoring.

Can I get a full breakdown of how each of my call handlers is doing?

Yes! Practice ZEBRA provides easy metrics so that you can coach your team and help them with areas of challenge. Practice ZEBRA will provide you with the reasons calls aren’t booked, so you can help with common objections. Each call handler has their own scorecard, so they can monitor their own improvement goals. Total number calls, average call score, how many calls converted, and so much more including specifics for greeting, reinforcement of competitive advantages, attempt to appoint, success, and call context. Phone Power makes dental call coaching super-easy! And it’s great for brand-new team members to get up-to-speed on how to manage new-dental-patient calls.

What is the cost of the call scoring service?

We provide a dedicated call scoring line to all clients who engage with a website or direct mail campaign. You’ll want to monitor all major campaigns and can buy additional scoring lines, and to track and record calls for all marketing initiatives, call tracking line packages are available. With a call scoring line on our website and direct mail campaigns, you’ll have enough visibility into handling that you’ll be able to make improvements to answer and conversion rates – allowing you to bring in more new patients across all channels.

How well are top-performing practices doing when it comes to answering calls live and call conversion?

Based on data generated from the hundreds of clients who use Practice ZEBRA, the top 10% of practices answer close to 90% of the calls they receive and convert 77% of calls into appointments, while average offices prior to Phone Power training are missing 40-50% of calls and converting less than 60%. This variance means hundreds of thousands of dollars annually to your top line. Phone Power dental call coaching has the “power” to significantly boost practice production.

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