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Direct Mail is NOT Dead For Dentists

Direct mail is the preferred channel of communication for adults of all ages, it’s more persuasive than digital marketing, more trustworthy, easier to understand, and more memorable. It’s also one of the most effective tools available to dental offices that want to stand out and grow.

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Consumers value something they can see and touch. The proven 4-page newsletter format we recommend provides dental offices a vast opportunity to connect with and educate readers while elevating practice awareness and building and strengthening the practice authority and reputation.
At Patient NEWS, direct mail has evolved into a strategic, tech-driven solution that delivers a very strong ROI. On average, our clients achieve a 6x return within year one.
Direct mail delivers something that digital marketing just can’t match. It’s precision-targeted and is the only way to reach 100% of your targeted audience, with 95% of consumers checking their mail daily. A large study revealed that recall was 70% higher among participants who were exposed to direct mail versus digital ads. These are just a few reasons direct mail is 10-30x more effective.
It’s highly customizable, highly trackable, and highly effective at deepening the connection between a local dental practice and the community it serves, driving an increase in overall monthly new patient flow.
Direct mail and digital campaigns work better together than alone.
Direct mail is more action-oriented because its physical presentation stimulates the underlying mental processes that direct behavior.
The average Patient NEWS practice grows by 20% over two years.

“I’ve worked with Patient NEWS since 2020 for both of my practices and can attest to the effectiveness of their proven systems, which truly help dental offices realize highly successful results from their direct mail campaigns.” - Dr. Travis Campbell, The Practice Whisperer & Dental Insurance Guy (11x return)

Find out more with a free discovery call today!

What did the ghost say when he found out he had cavities? Boo hoo!

We’d love to give you a free broom ride this week, but that’s not our specialty. 🎃 Instead, schedule a free discovery session and find out how you can capture more high-quality new patients and increase revenue with a superior direct mail solution that delivers results.

P.S. Don’t miss hitting market in January, one of the HOTTEST response months of the year. If you get your order in and approved before December 15^th (don’t waste time - call now to get started!), we can ensure your newsletter hits homes mid-January.

Let’s boo this! (Groan, I know, but we like to have fun while being very serious about our work!) We are real people, we care about your results, and we answer the phone! If that’s the kind of positive, enthusiastic, experienced marketing partner you’d like to work with, grab time in our calendar for an initial call.

We love working with successful dentists committed to growth!